Why IDX Integration on your Website is STILL a Great Idea
April 4, 2018
Many real estate agents these days just want a website without IDX. Here are some reasons why having IDX integrated into your website is still a great idea!
Catch Your Prospective Consumer’s Attention
Display the content that your real estate prospects are looking for – listings! With IDX integration in your website, you’ll effectively capture the attention of quality leads and prospects who are looking to make a move and need the assistance of a real estate professional. User-friendly search features such as interactive map search and eye-catching property galleries make it easy for website visitors to find their dream
Capture Leads Seamlessly
Turn your website traffic into a lead pipeline with compelling lead capture features and functionality. With the help of our lead capture forms, you’ll know who is interested in which property. This offers insight into how to serve your potential new clients better. Clients and prospects can even receive email alerts of new listings that meet their search criteria. You’ll stay in the loop by being alerted too, allowing you to monitor their interest and follow up accordingly. Agent websites also offer functionality to include customizable non-property specific lead capture forms. Now you have the power to choose which information you collect from your leads.
Feature Your Top Listings
Showcase active listings by automatically adding them to your Featured Listings page through your MLS System, and bring your website to life with listing galleries on website pages and sidebars. You can also create unlimited saved searches with criteria you define to really catch the eye of prospective buyers on your website.
Be Search Engine Friendly
IDX listings on your real estate website are Search Engine Friendly, making your site even more findable by search engines like Google and Bing. Indexable IDX listings on your site mean more prospects will find you when they’re searching online for their dream home. Listings are directly under your domain, so you benefit from search engine indexing.
IDX is still an incredibly valuable tool to help bring people to your website, and functionally help them find their dream home! If you have a website with IDX integration, what makes it most helpful for you?